Why We Love Animation

3d-animation-drive-safety

Why We Love Animation

17/05/2016
|
Comments off
|

There is a very specific reason that World Learning Hub insists on using 3D animation in every one of our eLearning courses — and it’s probably not the reason that you think. Visual instruction is closely tied to Cognitive Load Theory, and all of the learning channels and methodologies need to be created simultaneously to plan how the load will be balanced. For example, at first glance you may not consider text to account for any cognitive load in the visual channel, but you’d be wrong.

You read text with your eyes, and when text is combined with other visual elements like assessment activities and characters acting out stories, the designer is actually chipping away at the learner’s available cognitive ability. Think of a participant’s cognitive ability like a measuring cup. If the visual information that needs to be presented results in 80 percent of that cup being filled up, and subtitles are added to “enhance” understanding, the increased cognitive load from reading the unnecessary duplication of information could overfill the measuring cup and actually do more harm than good.

With the measuring cup example in mind, you can see why we’d like to reduce visual cognitive load as much as possible and leave room for other helpful pieces. And that is why World Learning Hub insists on using top-of-the-line 3D animation. If we were to use video or real human actors in real life office settings, the detail presented to the learner would use up all of their cognitive ability. Just think about all of the complexities of your office desk, if we used video from real office settings, decoding all of the visual stimuli would eat up all of the cognitive ability before we even had a chance to talk about workplace compliance. 3D animation allows us to present relatable, real-world scenarios and still have room for the assessments and essential text-based information.

For years, the norm in eLearning compliance training was still photos accompanied by long winded paragraphs outlining rules and regulations. And then, when video compression made video clips easy to share and load, eLearning jumped right on board — switching from one method of overloading eLearners, to another.

World Learning Hub employs a truly unique method of harnessing cognitive science principles for more effective instructional design. 3D animation is just one of the many ways we can make your next training as effective as possible. Contact us to learn more about promotions, packages and what a WLH course looks like at your organisation. Or head over to our blog to learn more about the science behind our design!